HIVnow Campaign Will Change the Conversation During Toronto Pride
TORONTO, JUNE 15 2015 - The AIDS Committee of Toronto (ACT) is launching a bold new campaign that asks big questions and puts forward honest answers. HIVnow is a multimedia campaign that will run throughout Pride and into July.
- What: launch of a campaign that raises awareness around HIV and issues clear calls
to action. Read them at HIVnow.ca. Campaign representatives will be
available for comment.
When: Tuesday, June 16, at House Maison (580 Church Street), 6:00 - 8:00pm.
HIVnow is launching with its own website (HIVnow.ca), in addition to striking posters in major downtown Toronto subway stations and unique wall murals throughout the Church-Wellesley neighbourhood. Trained ACT volunteers will be conducting outreach during the Pride celebrations, distributing HIVnow condom packs, information, and an assortment of swag.
Look for the campaign on all popular hookup apps and social media. Follow along by using and searching the hashtag #HIVnow.
AIDS Committee of Toronto (ACT)
416-340-8484 ext. 225
Email: firstname.lastname@example.org [mailto:email@example.com]